Moral Ethical Theory Emotivism

          Morality is defined in the Oxford English Dictionary as the quality of character, the rightness or wrongness of an action, while ethics is defined as the study of standards of conduct and of moral judgment. Ethics can also be defined as a way of examining and judging the moral or good life. There are many different approaches to the study of ethics and morality, each of which reflects different assumptions about its meaning, nature and the means to understand it.

          One approach says that ethics and morality are theories about right and wrong. Another approach cautions professionals not to confine ethics and morality merely to theoretical contexts but to consider the circumstances that caused the act and the impact the act has had on the larger community.

Moral ethical theory can be divided into 3 major areas:

  • Meta-ethics (which deals with the concept of ethics and seeks to answer questions such as what is moral goodness),
  • Normative ethics (which deals with how to determine ethical values and seeks to answer questions such as what actions are morally good or bad), and
  • Applied ethics (which is the study of the various applications and uses of ethical values such as business ethics, medical ethics, legal ethics or environmental ethics).

          Emotivism is a meta-ethical theory which says that moral and ethical judgments express one's own attitude in the form of positive or negative feelings such as an emotional exclamation (like “Wow, this is good!” or “Goodness, this is so bad!”). Emotivism claims that, in the case of a dispute about the moral quality of an act, one cannot resort to reasoning, but instead, he or she can try and manipulate the feelings of others and pull them to their own side.

Moral Ethical Theory Emotivism

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